This e-mail from the commish came to me yesterday.
April 29, 2020
Dear Season Seat Holder,
I hope this letter finds you and your loved ones safe and healthy. If you are one of the thousands of essential workers putting yourself at risk for the rest of us, thank you. If you are simply doing your part to fight this pandemic and following the rules as they come, thank you for that as well.
Most of all, thank you for supporting the CFL, and your team, by purchasing season seats. You and fans like you are the lifeblood of the Canadian Football League. We are deeply grateful for your commitment to us.
We want you to know we are committed to you and to the future of the CFL – and to building an even bigger and brighter future for Canadian football, together.
Right now, like you, we’re trying to cope with the fact that Covid-19 has literally created a world of uncertainty.
We are following the news, listening to public health experts, and monitoring the latest from our political leaders, for signs that life will start to return to normal and, when and if the time is right, we can safely get back to football and back to gathering together in our stadiums.
Like you, we’re doing all we can to weather this storm. We’re optimistic and we’re looking forward. We remain hopeful we’ll have a great season in 2020. But this pandemic is forcing us to also consider all the other possibilities, including the ones we hate to consider, such as fewer games this year or even a cancelled season, if that is what we have to do to help keep Canada safe and healthy.
You may have seen in the media that we have reached out to the federal government. We’ve told them we may need help, especially if these worst-case scenarios come to pass. We have stressed we want to be accountable to you and all taxpayers, and that we would want to repay them using all of the tools at our disposal, including advertising in our stadiums and online, programs in the community in support of a wide range of important causes, tourism promotion around our games and Grey Cup, and through content and digital partnerships.
You’ve already helped us by investing in season seats. Your support, patience and understanding through this challenging time helps us even more. I can’t thank you enough.
I wish I could return your loyalty by telling you how all of this will turn out, when our games will start and exactly what our season will look like. Unfortunately, all we can do right now is be as transparent as possible, to tell you we are working through all the possibilities, and to be as deeply grateful to you as you clearly deserve.
Whatever you are going through, at work or home or in your family, I want you to know we consider you an important part of our CFL family. If you have lost a loved one, or you are coping with the effect this virus can have on anyone’s physical, mental or financial health, please know we are thinking of you.
I know we’re going to get through this together. And when we do, it’s going to be a great day for Canada. We’ll celebrate football, friendship and our resilience. And more than anything else, when we see you again at the game, we’re going to celebrate you.
Thank you so much,
Randy Ambrosie
Commissioner, Canadian Football League