Yeah, I was gonna say...I think I dig this. I want to know more about the song they used. I like the use of colour and graphics...outlining images in various colours was a neat idea. I know Winnipeggers are a cynical lot, but as someone who got away for awhile, I will fight for Wpg all day...
*edit*
I suspected this was an indigenous group from Winnipeg, and indeed it is. I dig a lot of individual elements of the song and our indigenous history is such a huge part of Manitoba/Winnipeg that it's a nice touch to use an artist from that culture as the backbone of this advertising.